“When you start these things, you really don’t know where they’re going to go,” she says. In a concept that was popularised by Google, taking back 20 per cent of your time can have a positive impact on your personal brand and confidence. Licht applied this practise with the launch of her podcast in 2019. Check out the video-using the chapter timestamps to skip from the introduction to Licht’s story and her takeaways-and read a summary of her tips below. Licht shares her insights in this exclusive masterclass video, created by WealthiHer in partnership with Front & Female. When she announced her departure from DKNY in 2015, Teen Vogue described it as an “end of an era”, crediting Licht for officially putting “social media on the map for fashion”. After coming clean about her identity, she continued tweeting as the character for another six years. Proving that inspiration can come from anywhere, the TV teen drama Gossip Girl gave Licht the idea to establish an anonymous Twitter account that captured the daily life of a fashion insider.Īs SVP of Global Communications for DKNY, Licht operated covertly under the handle for two years, building a following of over a million in the late 2000s. As a young woman in the stereotypically cutthroat world of fashion, she rose through the ranks to become a branding expert and pioneer in influencership.

This second-guessing slows you down and can get you in the way of achieving your own potential.Īliza Licht knows what that’s like and how to push beyond imposter syndrome. In fact, 68 per cent of women in mainland China, Hong Kong, and Singapore report feelings of imposter syndrome, even at the highest levels of leadership, according to research from The WealthiHer Network, which is on a mission to drive the economic advancement of women globally. You know, that nagging voice in the back of your mind that may whisper, “you’re not meant to be here”-despite your skills, achievements, and leadership abilities. Imposter syndrome is a familiar sensation for many women.

Leave Your Mark by Aliza Licht